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Olympus
Cameras - The Pen
"The next
generation."
In 1959, Olympus
Cameras changed the face of photography by
pursuing one simple idea: create a camera as easy to use and carry as a
pen. Designed by renowned style guru Yoshihisa Maitani, the Olympus Pen
triggered a camera boom that would last through the end of the 1970s.
Today the legend comes alive again in digital form with the release of
the E-P1. This first groundbreaking Olympus Micro Four Thirds model
comes at a time when mirrors are no longer a necessary component for
digital cameras with interchangeable lenses. Incredibly small size,
retro style, and ease of use are a nod to the Pen’s past.
However, D-SLR quality and a host of new features place the E-P1 at the
leading edge as Olympus innovative technologies reimagine the future.
Now everyone can have the best of both worlds: high-end design and
D-SLR performance.
Olympus are offering you the chance to win
tickets for a play at The Old Vic as well as a limited edition book.
All you have to do is visit the Olympus website via the link below and
answer a simple question.
Press Release:
Find
out what Kevin Spacey thinks about his Olympus E-P1 camera and about
living and working in London and you could win tickets to a play at The
Old Vic and a limited edition book by David Bailey or Helmut Newton,
selected by 125 Magazine.
To find the hidden content go to the Olympus
website and click on one of the new TV adverts featuring Kevin Spacey.
Whilst the advert is playing, hold down the P E N keys and press shift
and you will get the chance to see an exclusive interview with Spacey.
For
your chance to win, tell us how many wheels there are on the lighting
stand shown on the set in the video. Email your answer to Olympus by 24th December and we
will announce the winner in January.
Anyone
finding themselves in London can check out the PEN and the stunning
books as potential prizes at 125 World in association with Olympus, 51
Great Eastern Street, London, EC2A 3HP. And don’t forget: buy a PEN before February 2010 and you can
claim a free flash worth £160.*
*Official UK stock purchased in the UK only.
You
may have seen the TV advert featuring the E-P1 and Kevin Spacey.
Here's
a peek behind the scenes of it's filming ( you might need to wait a few moments
whilst the video loads) -
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